Tricks of The Trade
Ranking a website organically can be very difficult. There are a certain number of things you can do to aid the progress of your website to page one. Below is a list of sites that are well known and used by both skilled and beginner marketers.
Follow The Traffic
In this section there is an assortment of sites that can show you who is searching for what.
ahrefs
When it comes to SEO tools ahrefs is at the top of the line. This website is extremely robust and is praised by the SEO community as an online staple. Most say this is the #1 website for SEO tools & resources. Now it does have a price tag to match those amazing tools but, if you can afford the price it’s well worth its weight in gold. I highly recommend this site if you want a leg up on the competition.
Majestic
Majestic is another website you can use to help you find out what the competition is ranking for as well as backlinks, Domain ranking, and page authority. Majestic also has a unique feature that shows you a page ranking, and domain authority. Furthermore, you can check how much traffic a website is getting and compare websites. This site is also used by professionals and it has a monthly subscription as well.
Semrush
Semrush is another tool that has a monthly subscription. It’s also worth it. You can check on-page SEO, do keyword research, check local SEO rankings, run competitor analysis, and more. Semrush is also a highly used and recommended tool for online marketers. This site is a little on the pricey side but, if you can afford it this is also a great choice.
Ubersuggest
Yes! If you want a totally FREE keyword search tool to use Ubersuggest is the one. You can do some of what the other paid site can do at least enough to get by. They do have a paid version you can use that is a fraction of the price of the others. Ubersuggest is also owned by Neil Patel professional SEO expert as well. If you are just starting out and have a low budget then I highly recommend this site.
Google Keyword Planner
So last but not least Google Keyword planner is a phenomenal tool to use when you want to see who is searching for what so you can run paid ads. Oh and also the best part about this tool is it’s FREE for anyone to use. Google keyword planner is a part of the Google Adwords platform.
Social Blade
Social Blade can help you check any social media pages growth. Get an up to date statistic on anyone’s FB page, Youtube channel, Instagram page etc…
Local SEO Tools
Yext
Google. Google Maps. Amazon Alexa. Apple Maps. Facebook. Bing. Yahoo. Yelp. It doesn’t matter which map, app, voice assistant, search engine, GPS system, or social network consumers use to find and engage with your business. What matters is that they discover accurate, complete, and compelling information at every turn.
Moz
Moz all-in-one SEO tools can help you do keyword research, link building, site audits, and page SEO insights. You can also do integrated business listings with this software. This is a great tool for local SEO. Moz also gives you the ability to download a toolbar app that shows you hoe many people are searching for your terms on a monthly basis.
Bright Local
Bright Local is one of the most reputable local SEO tools on the web. This site allows you to run a citation checker, Google my business audit, local search grid, monitor reviews, and more. It is a paid service that has 4 tier price points based on what you want to use it for. If local SEO is what you are trying to get into then this is a great tool to have in your arsenal.
Synup
Now Synup is another local SEO website software service that rivals Yext. You can get your brand known across all the search engines like text and expand your digital profile to improve your rankings. This is also a paid service that can help you gain notoriety.
This software is really unique and very helpful. It lets you record who goes where on your website using a heat map. You also can record your visitor’s exact movements to determine what people are clicking on and looking at. This program can definitely help you fine-tune the click-through rate on your websites.